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Resume

Senior News Producer // KCRW

July 2022 - Present

  • Write daily news segments and cut soundbites for KCRW’s morning news show, Morning Edition, that are informative, compelling and serve the listener. During my tenure, Morning Edition has moved up to No. 6 in Southern California’s radio market.

  • Steer coverage for KCRW’s newscasts by setting the editorial agenda each day and assigning stories to reporters and producers.

  • Shape in-depth news and feature coverage on Morning Edition by pitching guests/ideas, booking interviews, writing and editing scripts as well as audio for Q&As with the host.

  • Report, write and voice long-form, narrative features, several of which have produced spikes in social media engagement. 

  • Adapt radio content for digital platforms, social media and newsletters.

  • Edit copy from reporters, producers and fellows to match KCRW’s standards and ensure the writing is clear, interesting and keeps people listening.

Science Desk Intern // BuzzFeed News

January - June 2022

  • Developed ideas, researched, tracked sources and wrote climate-related stories for the BuzzFeed News Science Desk under the purview of a reporter.

  • One story was elevated to the digital front page of the BuzzFeed News Health section.

Managing Editor // Annenberg Media, USC

August 2021 - June 2022

  • Oversaw classes of undergraduate and graduate students to guide them in forming pitches for the daily digital publication, developing interview questions and drafting stories.

  • Optimized each story for digital publication by line editing and detail-oriented fact-checking.

  • Wrote breaking news, in-depth reports and entertaining features for Annenberg Media’s digital site and radio broadcasts.

Junior Business Analyst // Tripepi Smith

January 2020 - June 2022

  • Worked with public agencies to innovate outreach efforts and to engage and educate constituents through digital storytelling.

  • Created social media content, a variety of written content like press releases and newsletters, visual assets and other creative materials for client campaigns. These often covered a number of wide-ranging topics including the COVID-19 pandemic, budgetary constraints, new hires and road safety PSAs.

  • Produced, edited and managed PublicCEO, the leading local government publication and newsletter in California, each weekday, as well as its accompanying podcast, the PublicCEO Report. The platform's readership increased by 40 during my tenure.

General Assignment Reporter // Daily Journal

April - December 2019

  • Wrote the real estate transactions, community calendar and the 'On the Move' column for the Daily Journal and three of its small publications: The Daily Transcript (San Diego), The Daily Commerce (Los Angeles) and The Record Reporter (Arizona). 

  • Managed the online 'On the Move' and the 'Dealbreakers' section.

  • Wrote features on high-profile attorneys and breaking news as needed.

Education

University of Southern California

Master of Science, Journalism 

  • Graduated summa cum laude (3.9 GPA)

California Baptist University

Bachelor of Arts, Public Relations

  • Graduated summa cum laude (3.9 GPA)

  • Minor in Spanish, concentration in international public relations

© 2023 by Jessica Priston. Proudly created with Wix.com

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